Good Taste is the Only Filter Left in an AI-Swamped Internet
If human judgment is deployed in green-lighting mediocre content, is the problem really bad AI output… or bad taste?
Join 30,000+ readers who learn all about brand storytelling, marketing, and creating persuasive content all from one powerful newsletter.
Join 30,000+ readers who learn all about brand storytelling, marketing, and creating persuasive content all from one powerful newsletter.
You’ve followed all the rules, posted like clockwork, and played nice with the algorithm, hoping for a breakthrough. But somehow, you’re still stuck running in place, your voice drowned out in the endless online chatter. You don’t want to think you’re failing, but you’re seeing the signs…
Despite your best efforts, retaining audience attention feels like trying to hold onto water; it just keeps slipping through your fingers.
If you do get engagement, they don’t stick around long enough to actually sign-up or purchase. Talk about being ghosted!
It’s either you don't sound like you or you sound like everybody else. Either way, you’re blending in and you need to stand out.
Inside you is a storyteller with lots of stories worth telling—about your experiences, your passions, or the magic behind what you do. The best part? Your audience is hardwired to crave these stories. So why don’t we give it to them? There’s more in it for you too.
If you’re like 90% of my students, capturing attention is a big pain point for you. Sharing an emotionally-driven and clearly structured story pulls in people who are genuinely interested in what you have to say.
When your content resonates, the likes follow naturally—it becomes more about connecting, not counting.
Wasn’t social media more enjoyable when it felt like sharing stories with friends? Let’s get back to that. Your stories can make posting fun again.
100K+
20+
$500M+
We live in a world where success is counted in likes, our earnings hang on every click, while our voices get lost in the noise. Over 200 million creators strive to be heard, only to be drowned out by algorithms and ads.
I’m a storyteller and content strategist who believes in the power of storytelling to move people, to make them care, and to drive action.
While many creators remain unseen, unengaged, and unpaid, I stand ready to show that the simplicity of a good story can triumph over stats.
Instead, we focus on what matters: Your story, your voice, your impact.
With my experience helping over 100,000 business owners worldwide, this is more than a job to me; it’s a mission. To cut through the digital clutter, to speak directly to the hearts and minds of your audience.
It’s time to be clear about what we want to say. To remember why we started creating in the first place. To make a difference, one story at a time.
Join me. Let’s make it happen.
8 Brands that are Crushing It with Brand Storytelling
With over 100 episodes, The StorySelling Podcast breaks down the evolution of brands and highlights brand storytelling and sales psychology techniques. Dive into thought-provoking stories and learn how iconic companies, campaigns, and people have shaped our society, culture, thoughts, and lives.
Turn narratives into sales.
From Browsers to Buyers is a comprehensive guide with 40 highly-specialized and customizable ChatGPT prompts for brands. Pick up tried & tested storytelling methods + sales psychology techniques and infuse them with A.I. to upgrade your business into a powerful selling machine.
Escape to the Countryside
Join me inside Saving Castles, an ongoing documentary journey through the French countryside. From forgotten castles to living legends, every episode explores what it takes to preserve history while building a future. Step into real château life, meet the people keeping traditions alive, and witness the art of storytelling beyond words. Inspiration, laughter, and a little chaos guaranteed.
BONUS: Enroll today and receive a copy of From Browsers to Buyers – a playbook of tried & tested storytelling methods + sales psychology techniques infused with A.I.-powered strategies.
Get Published in Top-Tier Media.
Forget pitching editors in the dark. Welcome to the era of strategic visibility.
Land features in top-tier publications that elevate your authority and brand. From thought leadership articles to full-length profiles, we’ll identify your strongest stories and position them where your audience, and the media, will listen. This is how real visibility works: authentic stories, strategic placement, lasting authority.
Will we celebrate your win next?
Sixteen’s course exceeded my expectations! i’ve always struggled with talking about my product and my expertise on social media, but now I finally have a clear gameplan! I closed my studio to focus on growing my business online. I just launched my own makeup brush line!
Such a powerhouse of knowledge! Sixteen has the best online tools suggestions, I got them from one of her video tips! I started practicing making my business content and will make more. I was off to a wonderful start thanks to her, now I’m growing my own fitness app for workout buddies!
OMG!!! Sixteen!!! Your story prompts are so effective!!! Now, I have a positive problem. I got a ton of requests to shift to Youtube so my friends can share my content to their friends and their sales teams. So now I’m gonna learn Youtube too! Thank you dear for the help and inspiration.
We’re doing things differently here. It’s all about stories that stick; content that means something. No more adding to the noise for mindless scrolls.
We want to help you create thoughtful content, the kind your audience can’t wait to dive back into, so that you can build places where people don’t just visit; they stay, talk, and come back for more.
Here, it’s not about instant fame or viral hits. It’s about steady, real growth. Don’t expect a million followers overnight. But do expect the right eyes—those who’ll stick around, who’ll believe in what you say, and who’ll follow you not just for a season, but for years.
Stories to inspire
If human judgment is deployed in green-lighting mediocre content, is the problem really bad AI output… or bad taste?
How the future king turned restraint, humor, and timing into his most effective PR move yet.
I’ve learned not to make my mind up about someone until I’ve heard their story, two wine bottles in.
FREE DOWNLOAD
A breakdown of the best social media campaigns done by brands and people + examples of how you can implement these tactics in your business.
